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BA in Business Administration.

 
Fourth Year
   
  Compulsory Subjects
   
  14402 Strategic Management and Policy of Business I
14403 Strategic Management and Policy of Business II
14404 Corporate Finance I
14405 Corporate Finance II
14406 Market Research
 

 
 

Strategic Management and policy of bussiness I. 14402
Compulsory 5 Credits 1st Semester.

Contents: Economic foundations for the strategic analysis. The limits of the company. Analysis of the competitive dynamics of the industry.

Objective analyses of the competitive advantage: The study of how the company formulates, executes and develops its competitive strategy. The analysis of the industries and the competitors as well as the formulation of the strategy of the company. In order to analyze the competitive strategy he is essential to include/understand the structure of the industry, the evolution of this structure, and the relations with the competitors

Dept.: Business Management.
Staff: Arocena, Pablo
Assessment: Written exam and paper work.

 

 
 

Strategic Management and Policy of Business II 14403
Compulsory 5 Credits 1st Semester.

Contents: Economic foundations for the strategic analysis. The limits of the company. Analysis of the competitive dynamics of the industry.

Objective analyses of the competitive advantage: The study of how the company formulates, executes and develops its competitive strategy. The analysis of the industries and the competitors as well as the formulation of the strategy of the company. In order to analyze the competitive strategy he is essential to include/understand the structure of the industry, the evolution of this structure, and the relations with the competitors

Dept.: Business Management.
Staff: Juan Franco. Salomé Goñi. Martín Larraza
Assessment: Written exam and paper work.

 
  Corporate Finance I.    14404
Compulsory   5 Credits    1st Semester.

Contents: Introduction. The certainty atmosphere investment. The valuation of the risk in the financial markets. Decisions of investment in risk atmospheres.

Dept.: Business Management.
Staff: Rafael Santamaría.
Assessment: Writen exam.

 
 

Corporate Finance II.    14405
Compulsory   5 Credits    2nd Semester.

Contents: Introduction to the financing decisions. Structure of capital and policy of dividends. Financial decisions in the long term. Financial decisions in the short term. Management of financial risks. International financing. Financial analysis and financial planning

Dept.: Business Management.
Staff: Mª Cristina Del Río
Assessment: Written exam.

 
 

Market Research.    14406
Compulsory    5 Credits    1st Semester.

Contents: Contents Planning of the Commercial research. Secondary and qualitative sources of intelligence. Qualitative sources of information. Primary sources of information collection. Experimental research. Questionnaire design. Measurement and scales. Sampling. Techniques of analysis of data, presentation of information and practical cases.

Objectives: To train students into the techniques for the obtention and analysis of information. To make students understood the auxiliary role of research for making decisions. To get students were able to plan and develop market researches.

Dept.: Business Management.
Staff: Ildefonso Grande.
Assessment: Written exam and paper work.

 
  Optional Subjects
 
  14417 Business Financial Management
14419 Topics on Business Management

14421 Actual Topics on Business
14423 Practices of Business Administration
14428 Forescasting Statistical Techniques
14432 Labour Law and Social Security
14434 Financial and Taxation Law
14435 Product Strategy
14436 Delivery and Communication
14437 Sectorial marketing
14438 Foreing Trade Techniques
14440 Decision, Strategics and Supports
14441 Economic History of the Business
14443 Operative models of control
 

Business Financial Management.    14417
Optional    7 Credits    2nd Semester.

Contents: The financial Systems. General characteristics. Banking Markets. Monetary Markets. Markets of Values. Derived Markets. Specific institutions and financial assets

Dept.: Business Management.
Staff: José Antonio Remírez and Alfredo Ciriaco.
Assessment: Written exam.

 
 

Topics on Business Management.    14419
Optional    5 Credits    2nd Semester.

Contents: Generalities: The functional modules of SAP, entrance of data SAP and Systems of Aid. The financial module (FI): Organizational structures, master data, main accounting, financial treasury, information. The commercial module (SD): Organizational structures, master data, commercial management of orders, special operations, information systems for logistic

Dept.: Business Management.
Staff: Margarita Elorz. Jon Ander Bordonaba. Katrin Simón.
Assessment: Written exam.

 
 

Actual Topics on Business.    14421
Optional    5 Credits    1st Semester.

Contents: Concepts and norms of audit. Audit of financial statements

Dept.: Business Management.
Staff: Jorge Martinez
Assessment: Written exam.

 
  Practices of Bussiness Administration 14423
Optional 5 credits Full year

Content: Accomplishment of a monographic work chosen by the student with the advising of a teacher. The work is made under the supervision of a specialistic teacher in the chosen subject

Dept: Deanship of the Faculty of Economic and Bussiness
Staff: Villanueva, Mikel
Assessment: Work

 
 

Forecasting Statistical Techniques.    14428
Optional    5 Credits    2nd Semester.

Contents: Introduction to the temporary series. Classic techniques of prediction. Linear models. Estimation of models. Validation of models. Prediction

Objective: To introduce to the student in the statistical methods of forecast, being based on historical information or temporary series and that acquire skill in the analysis and interpretation of temporary series through a programming of computer

Dept.: Statistics and Operative Research.
Staff: José Antonio Moler.
Assessment: Written exam and computer based exam.

 
 

Labour Law and Social Security.    14432
Optional    5 Credits    1st Semester.

Contents: Formation, history and characterization of the labour law. Sources of the labour law. Contract of work. Union Law. Social Security Law. The administrative and jurisdictional trusteeship

Dept.: Private Law.
Staff: Rafael García. José Luis Goñi.
Assessment: Written exam.

 
 

Financial and Taxation Law.    14434
Optional    7 Credits    1st Semester.

Contents: Introduction. The income public. Tributary income. The application of the tributes. Opposition of the acts of tributary management. Illicit tributary. Nontributary income. Patrimonial income. Income derived from the resource on the credit. The expenses public: Taxation law

Dept.: Public Law.
Staff: Idoya Nieves
Assessment: Written exam.

 
 

Product Strategy.    14435
Optional    5 Credits    2nd Semester.

Contents: Introduction. Methodology and instruments. External influences. Internal influences. Necessities. Identification. Search of information. Valuation of alternatives. Decision. Later purchase and attitudes. Ethics and consumption

Dept.: Business Management.
Staff: Ildefonso Grande.
Assessment: Written exam.

 
 

Delivery and Communication.    14436
Optional    5 Credits    1st Semester.

Contents: Channels of commercialization. The direction and bussiness management of the distribution

Dept.: Business Management.
Staff: Mª Luisa Villanueva
Assessment: Written exam.

 
  Sectorial marketing 14437
Optional 5 credits 1st. Semester

Content: Introduction to Internet. Models of business in Internet. Generation of traffic of consumers. Distribution and logistic. Fixation of prices and digital product distribution. Other subjects: Personalization, auctions, security, means of payment, security in Internet

Dpto: Bussiness Management
Staff: Cebollada, Jose Javier
Assessment: Exam. Accomplishment of practical works and presentation of works

 
 

Foreign Trade Techniques    14438
Optional    5 Credits    1st Semester.

Contents: The internationalization of the company. Elements of foreign trade. Systems of export and implantation

Objectives: 1. - To familiarize to the student with the planning and the strategic decision making in outer markets. 2. - To improve the capacity of analysis and resolution of enterprise problems, related to the internationalization of the companies. 3. - Knowledge of some concepts, techniques and tools that allow an optimal management of the foreign trade

Dept.: Business Management.
Staff: Óscar Martín.
Assessment: Written exam.

 
  Decision, strategies and supports 14440
Optional 5 credits 2nd. Semester

Content: Part I: Generalities. The functional modules of SAP. Entrance of data SAP and Systems of Aid. Interrelations with other modules of the system. Part II: The module of Human Resources. Organizational structure. Master data. Personal Management. Lists. Information in Management of Personnel. Part III: The module of Planification Production (PP). Organizatives structures. Master data. Management of the production

Dept: Bussiness Management
Staff: Chourraut, Alfredo. Rodríguez, Aitor
Assessment: Attendance to class. Work in group and practical exercices.

 
  Economic history of the Bussiness 14441
Optional 5 credits to 1st. Semester

Content: The economic nature of the company and the entrepeneur. The appearance of the modern company. Capitalist competition and enterprise concentration. Pymes, the industrial districts and the "flexible specialization". The company and his relation with the workers and their unions. The managemental company and the North American systems of administration of companies. The public company and the intervention of the State. The forms of flexible production and the global competitiveness.

Dept: Bussiness Management
Staff: Arocena, Pablo. Villanueva, Mikel
Assessment: Practical exercices

 
  Operative models of control 14443
Optional 5 credits 2nd. Semester

Content: Statistical tools for the control of quality and the reliability. Simulation

Dept: Statistic and Operations research
Staff: Mallor, Femin. Santos, Javier
Assessment: Exam

 

 

 

 

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