RESEARCH PROFILE

Dr. Oscar Martín Martín is Full Professor at the Public University of Navarre (Spain) and Associated Researcher at Uppsala University (Sweden). His research focuses on four main areas of marketing and international business: The internationalization process of firms – comprising expansion by Born Globals, speed of internationalization, psychic, cultural, and country distance, international market selection and segmentation, and performance; international entrepreneurship, in particular the study of returnee entrepreneurs, and opportunity discovery and creation; country of origin awareness and effects; and MNEs, including the development and transfer of innovations and the role of headquarters. He has published in refereed journals such as the Journal of International Business Studies, Journal of Management Studies, Long Range Planning, Journal of World Business, Journal of International Marketing, Journal of Business Research, International Business Review, Journal of Small Business Management, International Marketing Review, Management International Review, Baltic Journal of Management, and International Journal of Consumer Studies as well as book chapters and conference proceedings. His research has been acknowledged through one award for research career and four Best Paper Awards. Oscar Martín Martín is an expert in internationalization, a frequent contributor to a variety of professional associations and journals, and has received two "outstanding reviewer" awards.