Public University of Navarre



CastellanoEuskara | Academic year: 2018/2019
Double degree in Agrifood Engineering and Rural Environment and Innovation of Food Processes and Products from Navarre Public University at the Universidad Pública de Navarra
Course code: 503105 Subject title: BUSINESS
Credits: 6 Type of subject: Mandatory Year: 1 Period: 1º S
Department: Gestión de Empresas
Lecturers
ALDANONDO OCHOA, ANA MARIA (Resp) ARAMENDIA MUNETA, MARIA ELENA

Partes de este texto:

 

Module/Subject matter

Basic training module

Business subject.

Up

Descriptors

Introduction to Business. Relations between Business entities and its environment. Functional areas

Up

General proficiencies

  • CB1: Students are able to demonstrate they have acquired knowledge and understanding in a field of study based on the basic foundations gained within their general secondary education together with the support of advanced textbooks and aspects of the latest advances in the field.
  • CB2: Students can apply their knowledge to a job or vocation in a professional manner and have the competences which are generally shown through the elaboration and defence of arguments and problem solving in their field of study.
  • CT6. Ability to learn autonomously.
  • CT10: Capacity for undertaking and innovate in the field of Agricultural-food engineering and the rural environment.

Up

Specific proficiencies

  • CG2. Adequate knowledge of the physical problems, technologies, equipment, and water and energy supply systems, the limits imposed by budgetary factors and building regulations, the relationships between installations and/or buildings with farms, agro-food industries and spaces related to gardening and landscaping with their social and environmental surroundings, as well as the need to relate those surroundings from that environment with human needs and environmental protection.
  • CE7.Adequate knowledge of the concept of business, institutional and legal framework of the company. Organization and business management.

Up

Learning outcomes

R1-Identify business activiies.
R2- Knowing the institutional and legal framework of the company.
R3- Identify the different types of business organizations.
R4- Identify basic principles of markets.
R5- Evaluate the different activities in the organization and management of enterprises.

RESULTADOS APRENDIZAJE ENAEE:
ENAEE-4: Conciencia del contexto multidisciplinar de la ingeniería.
ENAEE-16: Conciencia de las implicaciones, técnicas o no técnicas, de la aplicación práctica de la ingeniería
ENAEE-20: Demostrar conciencia de las prácticas empresariales y de gestión de proyectos, así como la gestión y el control de riesgos, y entender sus limitaciones.
ENAEE-21: Reconocer la necesidad y tener la capacidad para desarrollar voluntariamente el aprendizaje continuo.

Up

Methodology

Methodology-Activities In-class hours Out-of-class Hours
A-1 Lectures 30  
A-2 Practical sessions 15  
A-3 Class discussion, oral expositions and group tutorials 10 5
A-4 Completing evaluable homework   12,5
A-5 Reading   7,5
A-6 Self-directed learning   60
A-7 Tests and exams 5  
A-8 Individual tutorials   5
     
Total 60 90

Up

Relationship between formative activities and proficiencies

Proficiencies Formative Activities
CG2 CE7 A-1 Lectures
CG2 CT6 CT10 A-2 Practical sessions
CE7 CT6 CT10 A-3 Class discussion, oral expositions and group tutorials
CE7 CT6 CT10 CB1 CB5 A-4 Completing evaluable homework
CE7 CT6 CT10 A-5 Reading
CE7 CT6 CT10 A-6 Self-directed learning
CE7 CT6 CT10 A-7 Tests and exams
CE7 A-8 Individual tutorials

Up

Languages

English

Up

Evaluation

Learning outcomes
Evaluation tool
Weight (%) Recoverable status
 R1-R2-R3-R4-R5  Final written exam and individual work in order to apply and develop a part of the subject.   60-65 (The minimum grade to pass the course or weight the rating is 5 out of 10)  Yes
 R1-R2-R3-R4-R5   Individual work in order to apply and develop a part of the subject. Teamwork in order to apply and develop a part of the subject. Work presentation in a coordinated or homogeneous way.  40-35  No

Up

Contents

- Enterprise concept
- Know institutional and juridical aspects
- Identify different types of enterprises
- Identify basic principles of markets
- Evaluate different actions in the business

Up

Agenda

The subject is based on the text:

Fernández, E.; Junquera, B. & del Brio, J.A. (2008). ¿Iniciación a los Negocios para Ingenieros¿. Editorial Paraninfo. Madrid

 

MÓDULO I: INTRODUCTION TO BUSINESS ECONOMY

 

Unit 1 Introduction to the enterprise.
1 Concept of business.
2 Business in the economic system.
3 The enterprise system.
4 The objectives of the enterprise.
5 Types of enterprise.

 

Chapter 1, except points: 1.2.1; 1.2.3 y 1.5.1.2.

 

Unit 2, Strategic planning and control.
1. Management.
2. Direction

3 Management Skills
4 Strategic planning.

 

Chapter 2, except points 2.2.1; 2.2.3; 2.2.4; 2.4.2; 2.4.3.

 

Unit 3 Organizational design and human resource management.
1 Organization, environment and business strategy.
2 Decisions of human resources.

 

Chapter 3, except points 3.2.2; 3.2.3; 3.2.4 y 3.2.5.

 

MODULE II: THE SYSTEM OF FINANCING AND INVESTMENT COMPANY

 

Unit 4 The register of the financial information of the enterprise.
1 The financial information and organization.
2 The daily record of transactions.
3 The economic and financial balance of the enterprise.
 

Chapter 8, except point 8.4 and pages 449-452-453.

 

Unit 5 Economic and financial analysis of the enterprise.
1 The value of the enterprise. Structural analysis.
2 Analysis of the financial statements of the enterprise.
3 Conclusions financial information.
 

Chapter 9, except point 9.3.

 

Unit 6: The finance function.
1 The objective of financial management in the enterprise
2 Why an organized financial system?
3 Financial Assets.
4. Financial Markets.
 

Chapter 10, except points 10.4.3; 10.4.4; 10.5.

 

Unit 7 Financial decisions.
1 Definition and types of investment.
2 Parameters defining an investment.
3 The influence of time on the value of money.
4 Criteria for selecting investments.
 

Chapter 11, except point 11.2.

 

MODULE III. PRODUCTION SYSTEM IN THE ENTERPRISE

 

Unit 8. Production function.

1 Concept of production function.
2 Objectives of the production function.
3 Types of production systems.
4 Production Planning. 

 

Chapter 4, except points 4.2.8, 4.2.9 y 4.3.2.

 

MODULE IV. COMMERCIAL ACTIVITY IN THE ENTERPRISE

 

Unit 9. Buying consumer behaviour and marketing process.

1. Marketing concept.

2. Consumers markets and buying behaviour consumer.

3. Influence factors in the marketing process.

4. Meta markets selection

 

Chapter 6, except points 6.2; 6.4; 6.7.

 

Unit 10. Marketing decisions

1. Product

2. Price

3. Placement

4. Promotion

 

Chapter 7.

Up

Bibliography

Acceda a la bibliografía que su profesor ha solicitado a la Biblioteca.


Basic Bibliography

Fernández Sánchez, E; Junquera Cimadevilla, B & del Brio González, J. Angel (2008): ¿Iniciación a los Negocios para Ingenieros¿. Editorial Paraninfo, Madrid.

 

Complementary Bibliography

Cuervo García, A. (2001): ¿Introducción a la Administración de Empresas¿. Editorial Cívitas. S.A. Madrid. 

González Hidalgo, E.; Ventura Victoria, J (2003): ¿Fundamentos de administración de empresas¿. Editorial Pirámide. 

González Domínguez, F.J. & Ganaza Vargas, J. (2007): ¿Principios y Fundamentos de Gestión de empresas¿. Editorial Pirámide.

Up

Location

Aulario

Up